New Font Offerings

Carl Shank • May 11, 2023

Introducing the Christograph Font & FancifulAlphabets Font. CARE Typography is pleased to announce two new font offerings, especially for use in churches and ministries—the Christograph Font and the FancifulAlphabets Font. These are pictograph fonts, designed from pictograms courtesy of The Image Book: 2,500 Visual and Verbal Images to Clip and Use During the Church Year (C.I. Publishing, 1993). The pictograms used have been cleanly drawn and sized to fit a normal sized font display. There are 83 pictograms in the Christograph font that occupy font glyphs. They cover the church year adequately and can be used in a variety of newsletter and display materials. These fonts are true Open Type Postscript fonts, the kind preferred by Adobe systems.


The FancifulAlphabets Font is a decorative capital letter font, from A to Z, suitable for fancy text introductions or stand alone old time graphics. One of the nice things about having such fancy lettering in a font family is that they can be sized to fit most any text or advertising use, especially in the larger sizes.


The fonts are free to all churches and ministries. To secure your copy of the fonts, send an email to CARE Typography at cshanktype@gmail.com. The fonts are copyrighted by CARE Typography and can be used only by permission from the creator.


We believe these fonts can be helpful to many!

Successful Layout & Design

Theology of Type (3): The Twentieth Century (Part 2)

By Carl Shank • November 1, 2025
SWISS TYPE BEAUTY DESIGNERS LIKE JAN TSCHICHOLD were foundational to many of the Swiss design principles. This style evolved from Constructivist, De Stijl and Bauhaus design principles, particularly the ideas of grid systems, sans-serif type and minimalism. Emerging in Switzerland during the 1940s and 1950s, this typography, also known as the International Typographic Style, directly responded to the type chaos of Dada and the stylization of Art Deco. The Swiss style emphasized readability, visual harmony and universality. Clarity, objectivity and functionality were key components. Contributors included Max Miedinger, creator of the Helvetica typeface and Adrian Frutiger, creator of the Univers typeface, both in 1957. The Journey of Helvetica We all use Helvetica. In fact, some say it has been overused through modern years. Helvetica derives its powerful simplicity and display qualities from the 1896 typeface Akzidenz-Grotesk. “The design originates from Royal Grotesk light by Ferdinand Theinhardt who also supplied the regular, medium and bold weights. Throughout the years, Berthold has expanded this extremely popular and versatile family. AG Super was developed in 1968 by Günter Gerhard Lange and is an excellent choice for headlines. In 2001, Günter Gerhard Lange added more weights for Berthold including Super Italic and Extra Bold italic.”[1] “Helvetica is a twentieth-century Swiss revision of a late nineteenth­ century German Realist face. The first weights were drawn in 1956 by Max Miedinger, based on the Berthold Foundry’s old Odd-job Sans-serif, or Akzidenz Grotesk, as it is called in German. The heavy, unmodulated line and tiny aperture evoke an image of uncultivated strength, force and persistence. The very light weights issued in recent years have done much to reduce Helvetica’s coarseness but little to increase its readability.”[2]

Theology of Type (3): The Twentieth Century (Part 1)

By Carl Shank • November 1, 2025
CONSTRUCTIVISM (1915-1934) Typography in Constructivism was a rational, disciplined and ideologically charged tool. It served society, especially early Russian forces, and reflected the spirit of the machine age. Constructivism redefined the role of art, design, and typography. Unlike Dadaism’s chaos and anti-art stance, constructivism type, favoring horizontal and vertical axes, creating a clean, mathematical visual language, was highly rational, utilitarian, and politically driven. ChatGPT notes that the movement’s legacy endures in its clarity, structure and purpose-driven design that define much of modern typographic practice. Constructivist movement produced strong, sans-serif (without feet) fonts like the typeface molot . Like Dadaism in some aspect, typography was bold, in-your-face, promoting Suprematism’s geometric abstraction and Futurism’s emphasis on dynamism.[1]
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